Email Marketing and Digital Trends

Email marketing is well known in the marketing community for having a high return on investment (ROI), thanks in part to how cheap and easy the strategy is to start. But...

Sending a video to your audience via email could be a great way to improve engagement, attract conversions, and increase brand visibility. But there’s a problem with...

Love is in the air 🎶.... When the smell of love and romance is in the air, it can only mean one thing: Valentine's Day is near.

Christmas is coming, people have already bought gifts and are more receptive than any other time of the year, so you should take this opportunity to send an email...

Consumers recognize Black Friday, the day after Thanksgiving in the United States, as a prime opportunity to shop for holiday presents (and possibly, some things for...

deally, your email marketing subscribers will visit your website, purchase your products, and share your content with their friends. But before any of that can happen,...

Email marketing is a popular strategy because of its inexpensiveness and its accessibility, as well as its consistent performance. Even if you have a lean budget and a...

Opens and conversions are two of the most commonly trackel email marketing metrics , representing two different yet important actions that email recipients can take....

The jewelry industry operates under constant pressure to innovate and adapt. People have been wearing jewelry for thousands of years, but how they wear it has changed...

If you’ve ever dipped your toes into the water of email marketing, you’ve almost certainly heard of Mailchimp. Mailchimp is one of the most popular platforms for...

Email is one of the most powerful content distribution platforms in the world. Likewise, video is one of the most powerful content mediums in the digital ecosystem. When...

Selling products or services can be challenging, especially if you're not fully aware of your target audience or if you're relying on just one channel to generate sales....